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« Overnight, your business can be disrupted due to various circumstances, such as the mandatory closure of stores and sales points. It then becomes necessary to digitalize your activity to continue selling your products smoothly and to satisfy your customers by staying close to them and perfectly meeting their diverse needs. 

Here are the reasons why you should create your online store to start selling your products right now! »

Take advantage of the e-commerce boom

According to the E-commerce and Distance Selling Federation, the e-commerce sector accounts for over 100 billion euros, reaches more than 40 million French people, and includes over 200,000 sites, which in the current year 2020 are expected to record nearly 2 billion transactions. 

These figures speak for themselves: the e-commerce sector benefits from enormous growth and is among the most dynamic sectors today, with its returns continuing to increase even in these difficult times. 

Continue performing in your sector and generating sales

The most important thing during a crisis is to be able to face unforeseen events by reacting quickly and adapting to various circumstances, even the most difficult, in order to continue operating your business and prosper.

Online commerce is currently positioned as the strategic link for business continuity.

Maintain connection with your target customers during the crisis

Thanks to e-commerce, you will be able to reach your customers anywhere in the world and at any time of the day. 

Your digital store will be able to attract customers from all over the world, thereby exporting your products and showcasing them to the widest audience. This will also allow you to multiply your sales power.

Remember that e-commerce allows you to remain open 24/7, giving your customers total freedom of access to your virtual store, unlike traditional businesses that face legislative constraints.

Easy purchasing process for your customers

To retain your customers during a crisis, it is preferable to offer them a better user experience. Indeed, a complex purchasing process can lead the customer to abandon the idea of buying from your online store.

The open-source solutions we offer, namely Prestashop, Magento, Drupal, and WooCommerce, will be very useful for optimizing your customers’ experience, simplifying the payment process, and streamlining the steps of completing an online order. 

Indeed, creating a website a few years ago required extensive programming knowledge and significant resources. Today, thanks to web development, a wide range of tools has emerged that allows you to easily design your virtual store.

Enhancing the user experience in your e-commerce is a crucial phase to continue improving your revenue during a crisis period.